Focuses on identifying and acquiring the right data for addressing different marketing challenges; building skills necessary for conducting relevant quantitative analyses; and using insights to make better marketing decisions. Boston, MA 02115. Our core courses in information development, usability, and narrative structure provide a baseline for developing, marketing, and managing content-rich experiences. Students are expected to apply statistical concepts and have the opportunity to use SPSS, Python, and/or R for analyzing marketing data sets. JOB SUMMARY: The Assistant Director of Communications provides guidance and support for internal and external communications, aligning the communications strategy with the university's vision. Also focuses on sexual health. (4 Hours). Assistant Director - Communications Job in Boston, MA at Northeastern Combines the process of filmmaking with exploring Britains multicultural society, offering students an opportunity to obtain firsthand experience to develop a deeper, more complex understanding of the culture, particularly as it is evident in London. Considers how competing communication perspectives can be contrasted, compared, and/or synthesized for a stronger literacy related to sex, sexuality, and sexual identities in an effort to procure an understanding of how communication research and theory can be utilized in academic, personal, and professional settings. Marketing Analytics. Introduces the terms and concepts of nonlinear editing as well as the technical/creative aspects of postproduction. Engages students in multiple aspects of a research project: literature review; theory development; hypothesis generation; research design; data analysis and visualization; and developing insights for managers, researchers, and policy. Integrates into this analysis how different institutions and interpersonal situations affect our understanding of gender roles. Prerequisite(s): (CS2500 with a minimum grade of D- or DS2000 with a minimum grade of D- or MKTG 2601 with a minimum grade of D- ); MKTG2602 with a minimum grade of D-, MKTG3501. COMM6320. (3 Hours). The first half of the course explores the ethical and structural fundamentals of argumentation, including its main theorems regarding argument schemes and critical questions, argument structures and reconstruction, and fallacies and felicity conditions of valid reasoning. Northeastern University. (4 Hours). Intended for students interested in a sales career as well as future product managers who must rely on the sales force to introduce new products and promotions. MKTG4510. Singles today have no shortage of options when it comes to ways to find a date. Focuses on in-depth project in which a student conducts research or produces a product related to the students major field. Designed to assist students in developing advanced public speaking and presentational skills for professional and leadership positions. No previous experience in data analysis or programming required. (3 Hours). Surveys the field of communication studies. Online Communities. Offers students an opportunity to apply what they learn in the course to their personal and professional lives. Environmental Issues, Communication, and the Media. | Requires students to make a formal report to the organization and to write a paper reflecting on the organization and its mission in the context of broader social, political, and economic issues. (4 Hours). Explores a variety of approaches to making special effects for film, video, and the World Wide Web. Presents the principles, history, and methods of public relations; processes of influencing public opinion; responsibilities of the public relations practitioner; and analyses of public relations programs. Tons of great salary information on Indeed.com MKTG6318. Every proposal requires a detailed outline of the objectives and plan of study and must be accompanied by a supporting statement from the supervising faculty member under whose direction the study takes place. COMM3500. Posted: January 11, 2023. Situates these forms as central to the production of official discourses of citizenship, belonging, and nationalism, as well as the construction of identities. Emphasizes analysis of customer needs and company and competitor capabilities. Undergraduate Concentration in Marketing - D'Amore-McKim School of Business MKTG2201. (4 Hours). Staff Directory - Northeastern University Athletics Exposes students to ways of ethical reasoning across communication contexts, including organizational communication, social media, intercultural communication, mass media, and interpersonal communication. Class Schedule: Monday-Friday. Communication in a Digital Age. (3 Hours). Customer Value and the Enterprise. Political Communication. (4 Hours). Consumers are at the center of the business value creation process; therefore, an understanding of consumer thoughts, feelings, and actions is critical for business success. Much of our communication is nonverbal, as it is through our body language that we initiate new relationships (both personal and professional) and communicate anger, frustration, happiness, and grief. Sports Broadcasting. Examines the key drivers and building blocks of digital business transformations underlying the best marketing practices of the platform economy and discusses how companies can successfully take advantage of emerging multisided platforms and market-driven network externalities. Offers students an opportunity to learn how to successfully target the right audience by conducting and interpreting market research; shape thoughts by getting consumers attention and making a lasting impression; influence attitudes by applying principles of persuasion and social influence; and impact consumer decisions by harnessing motivations and drivers of behavior. Encourages students to share and translate their findings for relevant academic and professional communities. (4 Hours). This role is integral in the launch of programs for all assigned colleges. 360 Huntington Ave. Explores planning, research, production, and other elements that go into successful advertising. What do you think? Drawing on examples from domestic and international sports promotional campaigns and academic literature, explores the promotion of sports at the professional, collegiate, and special event level. Black Twitter stands as a point of entry for this course as we address questions about culture and communication, applying what we learn to better understand the dynamics of race, media, and power in the internet age. Focuses on developing student skill in analyzing the customer and business environment and using that analysis to build an effective marketing strategy. Northeastern University - A University Like No Other Offers students an opportunity to learn about the communication studies major and to explore the different areas of emphasis offered by the department. Covers the major theories about the role of communication in U.S. politics, public opinion, and public policy. (4 Hours). Considers a wide range of cultural practices, texts, and artifacts, including popular culture (television shows, movies, and video games); social media and online content; as well as organizational communication (press releases) and interpersonal interactions (conversations between romantic partners). Students visit some of the key sites of fascist rhetoricand the rhetoric against fascism. General questions . Offers students an opportunity to acquire marketable skills in the areas of business buyer behavior and communication, customer relationship management (CRM) and marketing, sales call planning and presentations, negotiation, pricing, networking, and inbound marketing strategy. Focuses on defining, designing, and solving marketing problems through data analysis and experimental design. (3 Hours). Offers independent work under the direction of members of the department on chosen topics. Health Communication. Free Speech: Law and Practice. Offers students an opportunity to understand the importance of using an analytical approach to support marketing decision making in organizations and approaches to implementation practice. MKTG4506. Designed to improve students' critical understanding of the visual, in its various forms, for communication. Successful completion of this course enables one to recall, compare, and give examples of key concepts and theories in popular communication; understand how the popular shapes and is shaped by its people; understand the historical context of a popular genre; critically analyze a genre with respect to social, economic, and political values and events; and demonstrate proficiency in communicating one's analyses. Trademarks & Licensing Samantha Harasen srbaker@uw.edu 206-543-0773. (4 Hours). Discusses how companies can successfully take advantage of emerging multisided platforms and market-driven network externalities. Course objectives are achieved through reading professional scripts, critically viewing television content, and participating in group writing assignments and table reads. . (4 Hours). Introduction to Communication Studies. Sports, Media, and Communication. May be repeated without limit. Focuses on the marketing research process and the analysis of data using software applications. The university offers a comprehensive range of undergraduate and graduate programs leading to degrees through the doctorate in nine colleges and schools, and select advanced degrees at graduate campuses in Charlotte, North Carolina, Seattle, Silicon Valley, and Toronto. (4 Hours). Materials covered range from the philosophy of freedom to historical legal cases about free speech and the press to political correctness and the repression of dissent. COMM3320. Engaging Customers and Markets. COMM4602. Explores consumer-based perspectives to highlight potential biases and discrimination arising in the platform economy. COMM1120. MKTG6283. Using real-world cases, scenarios, and data, offers students an opportunity to learn how customer relationships can be created and sustained. (4 Hours). Since talk is a locus of sociality and a site for examining language in use, offers students an opportunity to learn how to make discoveries about the orderliness of social life. Explores topics such as branding and advertising via mobile phones, online social networks and communities, technology adoption in global emerging markets, and how the Internet empowers customers and enables firms to engage in customer advocacy. As representations of the past are used as instruments of power, it is important to study the roles of various communicative practices in constructing, negotiating, and revising public memories. Examines how meanings of youth and communication technology shift in relation to one another and to broader changes in society, culture, politics, and the economy over time. This practice-oriented course focuses on active skill building and tool development that is quickly and directly applicable to students future careers. The DRS was developed by the Northeastern University Library as a tool for University faculty and staff to protect the valuable information and data that has been created as part of the University's research . (4 Hours), COMM6608. Between the swift advance of technology in the information age, shifting cultural and geopolitical realities, and the constant evolution of messaging platforms and mediums, one thing is clear: The way we communicate as a society is more critical than ever. Prerequisite(s): COMM1101 with a minimum grade of D-, COMM4993. Northeastern Illinois University at crossroads after board ousts its BS in Business Administration and Communication Studies Northeastern University Assistant Director Of Marketing And Considers how the theories and techniques of argumentation can be used to understand and promote differing points of view, explore ideas and alternatives, and convince others of the need to change or act. COMM2350. Beyond Television. MKTG6285. About the Opportunity. (4 Hours). Prerequisite(s): (MKTG2201 with a minimum grade of D- or MKTG2202 with a minimum grade of D- or MKTG2209 with a minimum grade of D- ); (ENGL 1111 with a minimum grade of C or ENGL 1102 with a minimum grade of C or ENGW1111 with a minimum grade of C or ENGW1102 with a minimum grade of C ), MKTG3401. Properly collecting and utilizing data from inside and outside the organization is necessary to support this process. The concentration embraces an approach that is analytical, creative, and practice oriented. Seminar in Communications. Personalize your path. Centers, Labs and Initiatives. Legal Argumentation, Advocacy, and Citizenship. Explores consumer-based perspectives to highlight potential biases and discrimination arising in the platform economy, and considers various approaches for establishing fair and appropriate regulations and policies to mitigate such issues. 617.373.2027 [email protected] Julie Newmeyer. COMM3309. Covers why people are essential to success, why expectations are important to consumers, and how physical and virtual environments influence delivery of value to customers. Political Communication. ; Demolition of interior partitions throughout creating open floor plan with reception area, large collaborative work and meeting spaces and private offices and conference rooms. (3 Hours). COMM2800. Here professors know their subjects and how to get you ready for a career after you graduate. Studies one of the key techniques of the fascist movements of the 20th century, rhetoric, in all of its facets: from propaganda leaflets, organized rallies, and prepared speeches, to objects of visual and multimodal rhetoric. Associate Director - Marketing & Communications Job in Boston, MA at Senior Marketing Manager Job in Boston, MA at Northeastern University May be repeated without limit. Requires students to apply their learning about the fundamentals of marketing in a term project. Northeastern University is a private institution that was founded in 1898. Building on previous course work, students have an opportunity to gain a deeper scholarly and professional understanding of strategic communication; cultivate professional and academic contacts; and demonstrate mastery of relevant theoretical concepts, professional principles, research methods, and writing approaches. Includes the use of microphones, headphones, and recording equipment while in our audio lab. (4 Hours). MKTG6226. | COMM3655. Finally, seeks to better prepare students for their co-op experiences or future work opportunities by reviewing professional writing skills and principles for effective video-interviewing practices. Studies the importance of customer insights to business success.